These apps help millions of people across the UK do everyday tasks such as ordering food to their doors, booking travel and managing their personal finances.ĭigital design is an important and growing industry in the UK and relies heavily on image editing and illustration software provided by Adobe’s Photoshop and Illustrator tools. More UK businesses than ever rely on design software to help present their products and services via websites and apps, with the CMA’s investigation finding that around 80% of the professional product design market use Figma’s software.Īpp development in the UK alone is worth £19.4 billion and grew faster than any other part of the tech sector last year. Adobe is also the largest supplier of image editing and illustration software, well known for its Photoshop and Illustrator applications. remove Figma as a threat to Adobe’s flagship Photoshop and Illustrator productsįigma is currently the world’s leading provider of product design software which is used by designers, creative agencies and businesses to help deliver leading websites and apps that are used by millions of people.Īdobe is one of Figma’s main competitors in product design software, and currently competes using its Adobe XD product.reduce innovation and the development of new competitive products.eliminate competition between two main competitors in product design software.The Competition and Markets Authority (CMA) provisionally finds that the $20bn deal would:
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